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Leena Manro is an award-winning writer, director, and co-founder of All Purpose, an award winning B Corp-certified creative agency based in Vancouver. As creative director and VP of Strategy and Storytelling, she leads an in-house team that creates powerful, purpose-driven media for corporate clients. Leena has directed hundreds of narrative projects across diverse genres, earning awards for their cinematic quality and storytelling depth. Leena is driven by a passion to make a meaningful difference in her community, environment and the planet. She’s drawn to collaborating with people and initiatives that strive to make the world a better place.